About me
I spend most of my time on complex products — lots of data, heavy workflows, features that became messy over time. My job is to make them simple to use.
I started out as a frontend developer, so I always design with what's buildable in mind. I ran my own studio for years, so I think about the business too — not just the screen. And I like owning things fully, down to the design systems and small details.
I'm looking for a place where I can shape both the product and the team.
Beyond work: sports, travel, and being a dad.
Work experience
Senior Product Designer at Piano
July 2021 — present
My main focus is Piano Analytics — the company's flagship product and an enterprise analytics platform used by major companies across media, retail, and finance worldwide (clients include BBC, Decathlon, Crédit Agricole).
Design across multiple sub-products of the analytics platform — Workspaces, Data Query, Data Management, and Library — each with its own team and distinct product challenges; own features end-to-end, from problem framing through UI, edge cases, and visual QA in production.
Designed complex analytical tools: the Metric Builder (visual formula workflow), cross-report Global Filtering, and a Subscriptions system with PDF export and anomaly-detection alerts.
Own and evolve the core design system — 50+ components used by 8 designers across products; rebuilt all components with variants, documented usage patterns, and control implementation quality in production.
Led the WCAG 2.2 AA accessibility audit and drove the team to adopt the changes.
Designing a new mobile analytics app — end-to-end flows (including agent creation) plus a dedicated mobile design system built and maintained from scratch.
Designed a new B2B product (Cubit) 0→1 — from requirements and MVP to a design system from scratch.
Mentor a mid-level designer and run visual QA to keep quality consistent to release.
Founder & Design Director at Notbadlab
2015 — 2021
Founded and led a design & development studio. Grew the team to 8 and delivered 20+ projects across web, mobile, and branding.
Owned design direction and led key client relationships, including a project for a municipal government
Managed projects end-to-end — from discovery and design to project launch.